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No need think. Just need look. Make eyes smile.

Promising review: "This is such an amazing creation. You can tell the illustrator put in SO MUCH WORK into researching the Tay universe and capturing absolutely every detail possible of her entire career. I gasped at the, 'No, it's Becky' reference! A job very well done. I am so happy I purchased this!!" —Alexia Pitman

Promising reviews: "Got this as a Mother's Day gift! I always tell them I don’t want flowers because they die! This was a fun gift — and it was a great project! Was good for me to keep my brain active!" —Kim Nelson

"I had so much fun assembling this bouquet. And it looks super cute on my mantel." —Emily Lago

Promising review: "Obsessed!! These earrings are so stinkin' cute! They are the perfect size — not too big, but not too small, either. For my ears, they didn’t feel heavy to wear all day. I just love them!!" —Danielle Sharp Furlow

Get it from Amazon for $12.99 (available in three colors and styles).

All Smiles by Amber Inez is a Minnesota-based Etsy shop that specializes in book accessories. 

Promising review: "This seller truly went above and beyond. The packaging that the bookmark came in was so beautiful. I loved opening it. The bookmarks are so cute and exactly as pictured and described. It also came with two matching stickers. So fun! Highly recommend! Thanks so much!" —Becca Schae

Get it from All Smiles by Amber Inez for $8.25 (available in 12 colors). 

Nerdbugs is a brown woman–owned small business started by Dr. Ronak Mehta that makes cute, anatomically correct plushes.

Promising review: "This is so much cuter than the picture and pretty large, too! It covers my whole lower belly and is soft while decently firm, which is why I wanted it (just had a bisalp and wanted a cough pillow). A lovely memento for my surgery, and a nice companion during recovery!" —tjolivas

Puzzled is a small business that typically makes wooden 3D puzzles!

Promising review: "Very pleased. When I ordered it, I did not look closely, and upon receiving it, I was delighted to find that it lit up." —KJP

Promising review: "I got this as a stocking stuffer for my girlfriend, and it now lives on her desk at the nurses' station to amuse her and her coworkers on slow days or when they need a break from the seriousness of the hospital. Even the non-cat people loved it!" —Alex G. Gann

Promising review: "Wore these sunglasses to compliment my hot pink outfit in Nashville, where I found these glasses to be super popular/trendy with other girls, and bachelorette parties, etc. Honestly thinking about getting more pairs for an upcoming bachelorette party I'll be attending myself, as they would make cute gifts. I wouldn't say they were super effective at blocking out the sun, but I didn't buy them for that purpose. The plastic is quality/strong/durable. The color was spot on. Very cute accessory to any fun outfit!" —Samantha

Get it from Amazon for $5.99+ (available in 44 colors).

Promising review: "This thing is an amazing lifesaver! Our oven has been out for quite some time, which caused me to shut down my sweet treats business before it even got started. I finally became motivated enough to get the business up and running again. I stumbled across this cupcake machine and eventually decided to purchase it. I don't think that this machine is hyped up enough! In minutes, you have cupcakes that you can eat as is or, of course, decorate as you desire." —GiftedSoul 777

Promising review: "Super cute soot sprite tea light holder! The design is adorable and looks even better when a candle is lit — it gives off a cozy little glow like the sprite is holding a star. It feels sturdy and looks great on a shelf or desk." —Mike L

Get it from Amazon for $8.99 (also available in a bigger size).

Furbish is a woman-owned small business making colorful, bold, and unique home accessories.

Promising review: "So happy with this purchase. Great quality and beautiful, vibrant colors, as advertised. These pillows are quite small, so make sure you read the measurements prior to purchase so you aren't disappointed. Love mine. Definitely put a smile on my face." —EJ

Don't forget to click the customization button and fill out info about your pet!

Promising review: "This was a Christmas gift I bought for my aunt, who just LOVES her fur baby. She was so happy with these socks that she shared pictures of them and a big thank you to me on Facebook. She is out of state, so I can't speak on the quality of the socks, but if they were a fraction less than fantastic, my all-too-honest aunt would have let me know, but all she could do was rave about them. Well done! :-)" —Deb P

Get them from Amazon for $9.99 (available in 34 colors).

Promising review: "This slow-rising butter squishy is really lovely. The texture is very soft and realistic, and it feels satisfying to squeeze. Overall, it’s a fun, stress-relieving little squishy that I would recommend to anyone looking for something soft, durable, and enjoyable." —Sam

Root and Roam Apparel is an Ohio-based Etsy shop that makes cute and kooky tees, sweaters, and pants.

Promising review: "Great quality pants, super soft!" —Kimberly

Get it from Root and Roam Apparel on Etsy for $47.50+ (available in women's sizes XS–4XL).

Promising review: "This is a really cute mirror for Sailor Moon fans, or anyone else who really likes pink and sparkly things. It has a regular mirror on the top and a magnification mirror on the bottom. The body and hinge are made of metal and feel nice and sturdy. The star design on top, I think, is a hard plastic, and the jewels are firmly affixed to the body. It opens and closes smoothly." —Victoria Elias

Get it from Paddywax for $26 (available in five scents).

Ban.do is a US-based small business that specializes in quirky accessories, home products, and stationery.

Promising review: "I love tulips and especially love this color scheme. I saw this set in a magazine and was thrilled to find it available here. It’s not exactly large, but it’s definitely adorable! So glad I bought it!" —cbs4818

Promising review: "I love using this wine opener. It’s the star of the show! Adorable and completely functional, and the silicone is very durable." —Miranda Burke

Promising review: "Great size for purses, easy to take to the gym for a quick workout. It does scuff a bit easily, though. Doesn't really matter to me. It is the smallest bottle I own, but I use it every day." —eay261

Get it from Amazon for $19.95+ (available in 26 colors) and Urban Outfitters for $19.95 (available in five colors). 

Promising review: "This is my new favorite travel companion! This adorable tumbler doesn't just win in looks; it keeps my beverages at the perfect temperature for hours. Whether it's tea, water, or coffee, it stays hot or cold, just the way I like it. The stainless-steel build gives it a sturdy feel, and the penguin design adds a cute touch that always brings a smile to my face. A delightful and practical choice for anyone who wants their drinks to stay cozy on the go!" —Sabina Cioci

Get it from Amazon for $14.96 (available in four colors). 

Promising review: "These mesh embroidered socks are super unique and add fun detail to outfits! I constantly get compliments on them with my white sneakers. They are breathable and thin, so they slide into shoes and still keep my feet dry and comfortable. I am surprised at how durable they feel, as my socks often develop holes in the toes. These fit great and seem resilient!" —ay2128

Get it from Amazon for $14.24 (available in four style combinations).

Promising review: "The quality feels great, heavy, and bright colored. The size is perfect, and it does not take up too much room. I totally recommend this, it is such a cute product." —Maria R

Promising review: "These are great! I was worried the quality may be a bit 'cheap' looking, but it actually looked great and filled the decor requirement I was looking for." —Jackie Thiesen

Get it from Amazon for $19.99+ (available in two styles and three colors).

Read more about how to choose a weight, what weighted blankets help with, and how from Cleveland Clinic.

Promising review: "I love this Stitch. He's a wonderful bed buddy to keep you comfortable. Weight is just right; it keeps the plushie from falling off the bed easily. Great for someone who has trouble sleeping and/or needs weighted comfort. The texture is very pleasant and is perfect for snuggles. Also, the head works nicely as a pillow." —Robert Hildreth

Pipsburgh is a Pittsburgh-based small business!

Promising review: "We receive so many compliments on this pillow. It’s well-made and gives the couch a little character. My husband is third-generation Ukrainian, so this is a cute nod to his family background. The pierogi pillow also works great as a neck support!" —Alissa Morgan

Get it from Pipsburgh on Etsy for $20+ (available in five colors).

Promising review: "I first fell in love with this lamp online, but fell to another level once it was delivered. It's the cutest little lamp I've ever seen. It's smaller than I thought, but it's just perfect. I love that you can manage how bright it is, as well as the 15-minute timer, which is great at night. Would definitely recommend this product as a gift or as a self-gift." —María José Sánchez

Get it from Amazon for $12.99 (available in two colors).

Promising reviews: "These are high-quality, versatile, and easy to care for. After two years, they still look like new." —dd

"Love these for drinks by the pool." —Jen

Get it from Amazon for $20.95+ (available in six color combinations).

I've got one, and what can I say? My Instagram ads know me a little too well. It's super soft, and the bright cobalt blue color really pops! This water-resistant bag is wide enough to fit a 17-inch laptop (in fact, it can easily fit two), so it really is an on-the-go bag. Plus, there's an inner and exterior pocket, so storage options abound! You truly can't go wrong.

Get it from Olend for $115 (available in, like, lots of colors).

Promising review: "This product does work as intended and is super cute. I love how the smokiness filters down like a fog into the mushroom cavity." —mettaarchilla

Get it from Amazon for $16.99 (available in six colors).

Promising review: "Absolutely perfect addition to my bar cart. Great color variety and thick, absorb liquid, and can be used as decor!" —Reilly Morgan

Get it from Amazon for $21.99 (available in four other styles).

BuzzFeed Shopping is service journalism first: our writers and editors spend all day shopping so you don’t have to, vetting products, fact-checking brand claims, and surfacing what actually helps in real life. We center readers over revenue, recommend products with authenticity (using real experiences, not ad-speak), and reflect our diverse audience, inclusive of a variety of price points, people, and needs. We cut through fake deals, favor useful info over glossy fluff, and recommend both budget and splurge options with context so you can decide what’s right for you — and still have a little fun along the way.

Taylor Steele is a staff writer on the BuzzFeed Shopping team who focuses primarily on practical and problem-solving products (although you can also catch her writing about cute, fun, and ~weird~ products, too!). 

The reviews for this post have been edited for length and clarity.